About this event

January is the bleakest month of the year. Christmas is a distant memory, the days are short, money is tight, all the chocolates have been eaten…how does any brand salvage their consumers from all this misery. Brand Hackers surgery is here to help you plan for a January campaign. Our one request, be open minded…January campaigns are not just for exercise and healthy food brands.

We’ll be covering:

• Best in class January campaigns

• What emotions can you leverage?

About the speaker

Kristen is a Marketing Manager on the Brand Hackers team, currently working on Folc and Superfoodio. Prior to that, she worked on January campaigns for TSB, promoting their loans and knows all too well the ‘health-conscious’ consumer having worked on Nix & Kix.

Our Brand Hackers team, who act as a bolt on marketing team to brands in our community.  With bias to action being a Copy Club value, the team work hard and fast, powered by our incredible Copy Club community. The Brand Hackers team get under the skin of brands and challenge them to think bigger and more creatively whilst working dynamically and flexibly with their fast-changing needs.