Up Club | Up World
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“Without a doubt one of the best marketing communities I’ve ever been a part of. I can’t recommend Up Club enough!”

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Sarah Turner

Marketing Manager, Beyond Wines

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Learn faster, connect smarter, and level up your marketing career 🤩

We provide exclusive access to industry leaders, expert mentorship, and world-class training to sharpen your skills and to stay ahead. With an always-on network, you can get instant advice, solve problems faster, and connect with the right people to drive your career forward. 

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We're now kicking off each cohort with a Personal Development Workshop

Hosted by Marketing Coaches Johanna Fawcett (ex Zizzi, Côte, P&G) and Sam Thompson (ex The Body Shop, P&G). 

 

You'll spend the afternoon:

  • Focusing on finding out your superstrengths

  • Articulating your 12 week plan and goals

  • Meeting other Up Club members

"The Personal Development workshop was great, it really helped me to step back and re-evaluate my longer term career goals and the steps that I can take now in order to achieve them. I would definitely recommend it to other members!"

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Charlotte Manley

The Coconut Collab

Who is Up Club for?

Up Club is the unfair advantage for 1,000+ ambitious start-up marketers looking to accelerate their growth.

This is for you if you want to...

  • Learn from top industry leaders and fast-track your career growth.

  • Demonstrate your ambition to your manager 

  • Save time and deliver impressive results from finding new ways of doing things and discovering smart marketing hacks

  • Ask for fast, reliable recommendations whenever you need them

  • Secure a future leadership role by developing the strategic skills required for promotion

  • Build a powerful network and connect with experts, mentors, and brand partners you wouldn’t meet otherwise.

Sound like you?

Grab your spot before it's too late ⏳

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Henry Barton

Head of Community & Brand, Uncapped

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“Up Club has been a constant companion in my development as a marketer. The community has been vital to me helping me do everything from validating ideas, sourcing freelancers, and crowdsourcing feedback. I’ve learned so much and made friends along the way. So, join. You won’t regret it!”

What's included in the members area platform?

🎤 Access the back catalogue of exclusive talks from industry leaders

🎯 Book structured mentor sessions to accelerate your career progression

📚 Enroll in thhe member’s training hub where you can upskill

📖 Browse our blackbook of trusted freelancers/agencies to work with

🔍 Search the member directory so you can connect with people in your industry or find those who can help with your current problems.

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Here's everything you get with your membership...

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IRL half-day kickoff workshop

An immersive session to launch your Up Club journey and set clear goals.

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1:1 expert mentorship

Personalised guidance from an experienced marketing leader.

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'Huddle Up' online group sessions

Collaborative group meetings to learn, share, and get feedback.

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Back catalogue of recorded talks

Access 100s of talks from top marketing experts like Wild’s CMO & ex-Netflix directors.

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Live talks with industry leaders

Join live sessions and ask questions directly to marketing superstars.

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Training Hub resources

A library of tools and materials to sharpen your marketing skills.

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Vetted Freelancers and Agencies

A trusted directory to find reliable partners who deliver quality work.

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Active private Slack community

Instant access to peer insights and answers to your most pressing marketing problems.

What's in this season's Up Club programme?

August

The Marketing Reset

A tactical deep-dive into evaluating what’s working, what’s not, and how to reset your strategy for Q4.

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Head of Performance Marketing

Basak Bitlislioglu

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10x Huddle Ups including:

  • How to audit your ad creative to find what’s working

  • How to test new messaging without a full rebrand

  • How to refresh a dead email flow without starting from scratch

September

Brand Obsession Formula

Unpack the strategies behind building a brand people love, talk about, and stay loyal to.

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Brand Lead

Martha Jensen

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10x Huddle Ups including:

  • How to strategise for personal brand (LinkedIn)
     

  • How to get organic growth on Instagram
     

  • How not to get burned by TV when starting out
     

October

Master Customer Experience

Boost retention, drive loyalty, and turn buyers into lifelong fans.

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Head of Socials + ex North Face

Maren Hamilton

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10x Huddle Ups including:

  • How to set up your brand for international expansion

  • How to fix your welcome flow so it actually drives your first sale

  • How to break out of the TikTok view 'jail'

November

Marketer's Skill Sprint

A month dedicated to sharpening the core skills every startup marketer needs to thrive.

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CMO

Gaston Tourn

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10x Huddle Ups including:

  • How to master the brilliant basics of email marketing

  • How to make sure your SEO is set up correctly as a startup

  • How to get leadership 'buy-in' for bold brand ideas

Who is already in Up Club?

👩‍💼

Startup Marketers

Those looking for a community that knows exactly what you're going through. Helping you with any tough problems you face and giving you the resources to impress your boss!

(85% of members)

🧑‍💻

Freelancers

Up Club gives you a go-to network of vetted freelancers, so you can confidently outsource work, scale your projects, and deliver top-notch results - without the headache of searching for reliable talent.

(10% of members)

💼

Agencies

Connect with trusted agencies that understand the challenges of fast-moving marketing teams. Whether you need extra hands for a big campaign or expert support for a tricky project...the best are here.

(5% of members)

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Kate B.

Social Media Manager

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Lottie Wooley

Senior Marketing Manager

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Claudia Winter

Marketing Director

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Jon Kell

VP of Marketing

+many many more!

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⏰ Limited spaces available ⏰

A 1:1 Mentor for your biggest marketing challenges

Every members gets matched with a mentor who’s been where you are and knows how to help. Whether you need strategic advice, career direction, or a sounding board for big decisions, your mentor will provide real-world insights to accelerate your growth.

💡 Expert guidance on your specific challenges


📖 Structured session guides to maximise every meeting


💰 Save £1,000s in career development with access to professional mentorship/coaching. No additional fees - just invaluable support from experienced leaders as part of your standard Up Club membership

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“Having Fraser’s support has been so impactful. He’s been a fresh perspective, a sounding board, and a guiding force in my career.”

- Shelly O’Gilvie

How our mentor matching helped Shelly thrive!

When Shelly joined Up Club, she wasn’t sure exactly what she needed - but being matched with Fraser changed everything. Through regular sessions, Fraser helped Shelly gain confidence, tackle workplace challenges, and refine her career direction.

 

The result? Shelly has grown from strength to strength, landing an exciting new role at an international company.

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It's the same story for countless members

Case Study: How Lottie Woolley secured her dream job by making the most out of Up Club's resources & mentoring

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"Up Club has been amazing! It's helped me throughout my career. The mentorship, talks, courses, and community are all incredible."

What gaps in your knowledge, skills, or network were holding you back before you joined Up Club?

"Coming from small startups, I was used to moving fast and figuring things out as I went. I wasn't sure of what would work and it was a lot of guess work to be honest."

What made you decide to join Up Club?

"I'm an OG member. I was added by a boss and I've not left since. Up Club has always felt like an investment in me and my career."

What specific Up Club resources have been the most valuable for you?

"Up Club is my go-to whenever I’m looking for a course. The talks are perfect for sparking new ideas, and the mentorship is genuinely game-changing. My mentor coached me through the interview process and helped me land the job! It’s made proper career development actually accessible."

Who do you think Up Club is perfect for?

"Up Club is for anyone looking to take their career progression seriously. You're not going to find a better network of cool and exciting brands in one place to learn from. I've learnt so much and have driven real growth for the business I've worked for throughout my career because of Up Club. The investment in yourself is undeniable."

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1,000+

Ambitious marketers have joined Up Club & are smashing their goals

92%

Of Up Club members increased their company's revenue after joining

7 months

Until the average Up Club member secures their dream promotion!

Become the marketer you always knew you could be!

"The UK's most effective marketing community"

Up Club Membership

15% off!

£300

/year

Unlock your marketing potential with:

✅  A Slack community that gives answers to your questions

✅  Member-only events with some of the best brands

✅  Access to our famous Mentor-matching service

✅  In-person parties where you'll feel welcome straight away

Free bonus promotion

Access to 100 hours of content & templates

Limited time only - Save 15% on our annual plans - that's 2 months free!

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We know you’ll love Up Club which is why we offer a 14-day money back guarantee if you’re not happy!

We’re so confident in the impact our community has for our members, that if you join and aren’t feeling it, we’ll provide you with a 100% refund. Your satisfaction and ensuring you get true value from us is our top priority.

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MEET OUR FOUNDER, LOTTIE!

I created something I needed - specifically for marketers like you and me

"My crash landing into start-up marketing was thrilling & inspiring but brutally lonely. Over the years I’ve needed marketing mates, I’ve needed recruiters who understand me and my career and support to truly get sh*t done. Up Club is everything I wished I had five years ago and I can’t wait to welcome you in!"

⏰ Doors are now open! Limited spaces available ⏰

Join the other Up Club marketers who finally stopped doing it all alone and got the expert guidance they’ve been missing

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Join over 1,078 UK marketers delivering exceptional results for their companies by accessing Up Club

⏳ Doors are now closed. Join the waitlist for next time!

Frequently asked questions 🤔

If you've got any questions we haven't covered then just drop us a message - sayhi@up-world.co

  • That's great! We have our amazing 'Big Up Club' for marketing leaders who would benefit from access to the elite UK marketers and events. Find out more on our Big Up Club page!

  • We fully believe that your company should expense your membership. As you’re developing your knowledge, skills and career to help elevate and push your business forward.

     

    We’ve created this document to help explain to your manager why your membership should be expensed. 

    Here is also an example email you can use!

  • Definitely, we'd love for you to start speaking to our members to answer any questions you may have about Up Club. Please email us at sayhi@up-world.co and ask to be put in touch with a member.

  • We can't offer any free trials due to the amount of content and immediately available contacts for vetted freelancer talent we have on the platform. But we can offer a 14-day money-back guarantee if Up Club isn't working out for you so there's no risk in giving us a go!

  • It’s entirely flexible. You should be engaging at least 2-3 times a week whether than checking the Slack channel, checking in with your mentor, attending a Huddle Up, watching an online talk etc. Up Club is designed to fit into your schedule. You get value from day one - without a big time commitment.

  • We understand the need for specialised training. That’s why we’re expanding dedicated resources for different marketing disciplines, including SEO, performance marketing, and brand building.

    Our training hub in our member's area features topic-specific learning tracks, expert sessions, and function-specific resources.

  • While Up Club fosters a strong community, it’s far more than just a place to connect. Our platform provides hands-on training, expert-led resources, and real-time problem-solving - helping marketing teams improve skills, make better decisions, and drive business impact.
     

    • 91% of members say Up Club helps them stay on top of the latest marketing trends

    • 92% of Up Club members reported an increase their company's revenue after joining

  • Up Club has a mix of experience levels, from early-career marketers to senior leaders at top startups. Whether you need career advice, strategy guidance, or help with execution, you’ll find the right people to connect with.

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Take the first step in living your dream career, today

Check out what our members have to say 🥰

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Adam Bodini

CMO, Bod Brands

"Marketing leadership can be highly daunting and lonely. Up Club has changed the game for that. Having a collection of experienced marketers, who are feeling as much imposter syndrome and confusion as you in the start up environment is highly reassuring. That coupled with a vast array of ideas and inputs on challenges makes for a phenomenal resource."

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Performance Marketing Freelancer

Claire Fletcher

“Any questions I have there’s always someone willing to jump on a call and help out. Being able to find other freelancers has been a game changer, it doesn’t feel like I’m sat by myself, I’ve got a whole community of people ready to help out and bounce ideas off”

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Founder of Better Nature

Elin Roberts

“The marketing team at Better Nature have loved being part of such a friendly, creative and knowledgeable community of marketers. It can be so hard to find the right people to ask questions to, learn from and discuss ideas with, so to find it all in Up Club is pretty incredible.”

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Claudia Gwinnutt

Marketing Director | Founder | Advisor

"They have absolutely nailed the art of hosting networking events. If you work in Marketing, I can't recommend joining Up World enough. I've hired two incredible team members through their recruitment arm, sourced dozens of freelancers, and received endless levels of support and advice from the wider community."

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Founder - Morale App

Aldwynn Boscawen

"Really interesting morning with Up World listening to Jon K. From Yoto on their growth journey. Lottie Unwin (she/her) great to meet you in person finally. For anyone in marketing who is looking for a great resource and community do check out Up World."

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Marketing Director at Lantum

Ceinwen Jarvis

"What an excellent community! Safe, inspirational and a whole heap of fun."

⏰ Doors are now open! Limited spaces available ⏰

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