About this event

In today’s fragmented media landscape, brands face a paradox…

While reaching audiences has hypothetically never been easier.

The proliferation of channels, creators, and tools has significantly raised expectations for marketing impact.

With budgets under constant scrutiny, marketers must now prove ROI while doing more with less.

SO

How do you transform budget constraints into opportunities?

Use them as a catalyst to focus teams on high-impact business initiatives.

Here’s a sneak peek at what she’ll be covering:

💸 How to (ruthlessly) prioritise

💸 Leveraging the power of your network and a strong black book

💸 Knowing when “good enough” is better than perfect

💸 My go to resources to help you maximise impact

About the speaker

Lisa is a marketing director with 13+ year’s experience across advertising agencies, in-house marketing and digital product teams.

Working primarily in the sport and fitness industries, Lisa has launched multiple brands and products, created thriving communities and helped build high-performing teams for brands including Nike, SoulCycle, L’Oreal, Deliciously Ella and most recently at Let’s Do This where she is Marketing Director.

Lisa’s most recent experience has taken her into the wonderful world of start-ups, where she has been focused on growing a brand and a marketing team from scratch, as well as navigating the challenges (and opportunities!) facing small teams with big dreams.