About this event

Not only is e-commerce a fast-growing global market with over trillions of dollars in sales, but Facebook provides a crucial platform to 140 million small businesses around the world. This gives DTC a huge opportunity to tap into growing Facebook’s user base of 2.45 billion monthly active users (Facebook’s 2019 Q3 report)

What we’ll cover…

1. How to use pixel to create a retargeting strategy

2. Choosing the right Ad copy and Visuals to stop the scroll

3. Clarity on targeting to drive quality conversions

4. How to optimise your campaigns to get the best ROI

About the speaker

Maninder is a Digital Marketing Specialist with over 15 years experience working across consumer, tech and finance sectors with a strong focus on digital advertising. Maninder help brands grow their visibility and generate sales through effective growth marketing campaigns on Facebook and Instagram Ads. Her varied background allows her to get straight to the heart of who her clients’ ideal customers are and how best to connect, engage and nurture relationships with them. Some of the brands she’s worked with include Hyundai, Pernod ricard, Twinset, Adobe, amongst others.