About this event

We are very excited to be running a regular series where we gather brands from the community to share exactly how they do marketing.

In our How We Do Marketing series we’ll give you an inside view on how brilliant members of our community build their brands. The sessions will touch on everything from strategy and the role of marketing in different businesses to execution. Our aim is that you feel inspired by great work and fired up to go make things happen.

Lucky Saint, the 0.5% Superior Unfiltered Lager, launched in October 2018 with the ambition of changing alcohol-free beer forever, finally rewarding those who aren’t drinking with the beer they deserve. Founder Luke spent two years in research and development, brewing nearly 60,000 litres of beer to find the perfect recipe. Lucky Saint uses four simple ingredients – Pilsner malt, Hallertau Hops, Bavarian spring water and their own single yeast, as well as a unique brewing process in pursuit of one thing: great flavour, without the alcohol.

About the speaker

We are delighted to host Emily Laws, Senior Marketing Manager, at Lucky Saint. Emily, who joined the business three months ago, will talk about how Lucky Saint adapted their marketing to life in lockdown.