About this event

Don’t know where to start with Tik Tok? Feel like you should be on there but can’t see how it would apply to your brand? Still think Tik Tok is just for dancing Gen-zs?

Right now, video content is the only way you’re going to cut through in the tough marketplace and we’re here to kickstart your TikTok journey. Taking you through the what, how and why you need to be on TikTok step by step – we will be covering everything from the algorithm, trends, how to get started, busting TikTok myths, and so much more.

What we cover:

• Background of the growth of TikTok and what makes TikTok different to other platforms

• Why you should be using it

• Getting started – the three steps to kickstart your account

• Busting myths: It’s not only dance videos or Gen-z users

• Trends 101 – why do they work, what are trending audios and how to jump on trends

• The secret to going viral: *spoiler* there isn’t one

• Hashtag strategy: tips and trick

• The Algorithm logistics

• Subcommunities on TikTok