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Up Talk: Why Good Marketers Get Stuck at Manager Level

Lottie Unwin

Founder

Up World

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​ABOUT THE EVENT


​You're good at the job. Maybe the best on the team. So why are you still doing the same work you were doing two years ago, just more of it?


​That's the trap at manager level, and it's not a confidence problem or a training gap. Lottie Unwin spent years thinking being a good marketer would automatically make her a good leader. It didn't. Her team didn't need her to do the work anymore, they needed her to decide, and she hadn't worked out how to do that yet.


​Most marketers stall at manager level because they keep grinding at the job they've already mastered. Working harder at the wrong job doesn't get you out of it.


​She's sharing what moved her past it:


​🚀 Why doing more of what got you promoted is what keeps you stuck

​🚀 The difference between managing a team and leading one

​🚀 Her own rule for which decisions need the room, and which don't

​🚀 What to change day to day, not just believe

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