Training Hub - Email Marketing 💌

Here you'll find previous talks from marketing experts, templates, blogs, and featured podcast episodes all about email marketing!

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Previous Talks 📢

Digital Marketing if you feel like you’re faking it – Email Marketing

How to actually care for your customers

Kat

How we do CRM with Patch Plants

Faith Baker

Retention Lead

Patch

How You’re Missing A Trick

Mollie Woolnough-Rai

Marketing Head

Penny Black

How to build your best converting Klaviyo flows with Relo

How we changed the world of hot chocolate with Hotel Chocolat

How to make commercial impact with email

Optimising your CRM strategy: A fireside chat with Clara Toombs

Clara Toombs

Email Marketing Consultant

Tools & Templates 🗂

Email marketing metrics reporting

This Google Sheet email marketing metrics report provides a clear and structured way to track campaign performance.

It includes key metrics like open rates, click-through rates, conversions, and unsubscribe rates, helping you measure engagement and optimise future emails.

With automated calculations, this report makes it easy to identify trends, assess effectiveness, and refine your email marketing strategy.

Get Template

Blogs & Guides ✏️

Podcast Episodes 🎤

#23: How Second Nature get granular with customer segmentation

Second Nature is a platform that helps people lose weight through behavioural change, rather than dieting and counting calories. They’re now a team of 70, and Chris speaks candidly about his experience as co-founder of a growing business.

#13: How this 20k+ community made kindness commercial

Forward Ladies is community first. It’s a business driven by a passion to help other women succeed. Since taking over the business in 2014 Griselda has led Forward Ladies to huge success with members worldwide and an online platform for them to connect.

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