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Training Hub -
Development & Leadership 📈

Here you'll find previous talks from marketing experts, templates, blogs, and featured podcast episodes all about personal development & leadership!

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Previous Talks 📢

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Up Talk: How To Unlock Creative Thinking In Your Everyday

Madeline Tomalin Reeves

Brand Manager

Pret

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How to Get Promoted From Manager to Head of

Lottie Unwin

Founder & CEO

Up World

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Commanding the Stage when Public Speaking

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How To Be A Marketing Leader

Lottie Unwin

Founder & CEO

Up World

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Why hosting bad meetings is holding you back and how to fix it

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How we do marketing with Pret

Becci

Head of Marketing

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How to nail your first job in marketing

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How to collect, analyse & action effective feedback

Tarquin Hellier

Head of Product

Growth Shop

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Sarah Warby: Superstrengths

Sarah Warby

Non exec Director

Money Supermarket

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How To Structure A Marketing Team

Lottie Unwin

Founder & CEO

Up World

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Career Stories: How I became Global Marketing Director at Fever-Tree

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How we do marketing with Karma

Charlie Humphries

UK Marketing Lead

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How to negotiate

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How Public Speaking Can Fast-Track Your Career

Alex Merry

Founder

MicDrop

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Up Talk: Crafting your personal brand from cringey to confident in 5 steps with Lauren Spearman

Lauren Spearman

Social Media Consultant

House of Ren

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How to manage a team remotely

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How to Adopt a Leader’s Mindset with Lottie Unwin

Lottie Unwin

Founder & CEO

Up World

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Building a culture and fostering inclusivity

Paff Evara

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How to be a marketing leader

Lottie Unwin

Founder & CEO

Up World

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How to Hire Marketers

Jo

Head Of Match-Making

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4 steps to Career Confidence

Alex O'Rourke

Co-Founder

LockSmith

Tools & Templates 🗂

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How to improve
your Marketing
Leadership skills

Actionable tips on how to develop the traits required to secure your dream marketing promotion. 


Try to check off as many of these tips/actions as possible; add them to your regular workflows and you’ll soon catch the eyes of your CEO or founder.

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Defining your personal success

This is a guided resource to help you clarify what success means to you and how to measure it. It offers 15 different success metrics as inspiration, encouraging you to set personal, measurable goals. 


The resource also explores leadership style development by analysing role models and defining a unique leadership approach. Finally, it helps you craft a personal manifesto and execution plan to align your vision, communication, and actions with your long-term goals.

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How to write KPIs that set you up for success

This KPI planning guide helps marketers set effective targets to measure campaign success. It emphasises the importance of SMART KPIs - Specific, Measurable, Attainable, Relevant, and Time-based -ensuring they are clear, realistic, and aligned with business goals. 


The guide also highlights the need to set KPIs early, base them on data, and focus on measuring impact rather than just activity. 


By following these best practices, marketers can create meaningful KPIs that drive results and strategic growth.

Blogs & Guides ✏️

Podcast Episodes 🎤

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#49 From the rugby pitch to high growth CBD brand with George Kruis, Co-Founder of fourfive

Lottie chats to Co-Founder of fourfive, George Kruis.
An idea that grew from experiencing rugby injuries with his business partner, Dom Day, fourfive is now a wellness brand that focuses on leading a healthy life

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#38 Spilling the tea on marketing mishaps and balancing mum life with Emilie Holmes

This week, we spill the tea with Emilie Holmes, Founder of Good & Proper. Good & Proper was created to offer tea-drinkers the same quality experience that coffee-junkie folk across the UK love.

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